FOUR

from $75.00

FOUR

2021

Graeme Lee Main

After

HOPE by Frank Shepard Fairey,

Mannie Garcia and 

Cheeky Charlie by Dick Frizzell

The Poster of Barack Obama called Hope was a powerful image created By Shepard Fairey from a Mannie Garcia Photograph which helped win the election of the US president. 

I wanted to do something similar with a NZ politician and did produce NOPE, but decided I needed something a lot less partisan, so reimagined the famous Four Square supermarket logo Charlie, drawn by Dick Frizzell. Frizzell has a long history of reimagining images, so I hope he approves of my homage. 

I love the story of how Foodstuffs reacted to seeing the 4 Square man for the first time.

"...I got a letter from Foodstuffs New Zealand worrying about their intellectual property being used in this way.”

"I wrote them a letter, which I kind of made up as I went, and it was all about, sometimes images break free of their designated role and float off into a cultural narrative, bigger than their original destination.”

"The boss wrote back, 'ah, that's cool, I like the idea of our guy being famous', and they commissioned me to paint pictures of him.”


Printed in Ink on Ilford Galerie Fine Art Paper.

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FOUR

2021

Graeme Lee Main

After

HOPE by Frank Shepard Fairey,

Mannie Garcia and 

Cheeky Charlie by Dick Frizzell

The Poster of Barack Obama called Hope was a powerful image created By Shepard Fairey from a Mannie Garcia Photograph which helped win the election of the US president. 

I wanted to do something similar with a NZ politician and did produce NOPE, but decided I needed something a lot less partisan, so reimagined the famous Four Square supermarket logo Charlie, drawn by Dick Frizzell. Frizzell has a long history of reimagining images, so I hope he approves of my homage. 

I love the story of how Foodstuffs reacted to seeing the 4 Square man for the first time.

"...I got a letter from Foodstuffs New Zealand worrying about their intellectual property being used in this way.”

"I wrote them a letter, which I kind of made up as I went, and it was all about, sometimes images break free of their designated role and float off into a cultural narrative, bigger than their original destination.”

"The boss wrote back, 'ah, that's cool, I like the idea of our guy being famous', and they commissioned me to paint pictures of him.”


Printed in Ink on Ilford Galerie Fine Art Paper.

FOUR

2021

Graeme Lee Main

After

HOPE by Frank Shepard Fairey,

Mannie Garcia and 

Cheeky Charlie by Dick Frizzell

The Poster of Barack Obama called Hope was a powerful image created By Shepard Fairey from a Mannie Garcia Photograph which helped win the election of the US president. 

I wanted to do something similar with a NZ politician and did produce NOPE, but decided I needed something a lot less partisan, so reimagined the famous Four Square supermarket logo Charlie, drawn by Dick Frizzell. Frizzell has a long history of reimagining images, so I hope he approves of my homage. 

I love the story of how Foodstuffs reacted to seeing the 4 Square man for the first time.

"...I got a letter from Foodstuffs New Zealand worrying about their intellectual property being used in this way.”

"I wrote them a letter, which I kind of made up as I went, and it was all about, sometimes images break free of their designated role and float off into a cultural narrative, bigger than their original destination.”

"The boss wrote back, 'ah, that's cool, I like the idea of our guy being famous', and they commissioned me to paint pictures of him.”


Printed in Ink on Ilford Galerie Fine Art Paper.